New CLR micro-website online
We are happy to present you our latest marketing concept “Press Pause with CLR”. This concept matches the current trend of well-being and balanced lifestyles, such as the Danish Hygge or Swedish Lagom.
But what means well-being for your skin? Skin can only feel well if it is healthy.
CLR develops actives that make skin healthy, resilient and simply beautiful, addressing the four cornerstones of skin health:
Moisture Me, Feed Me, Balance Me and Protect Me.
Make it simple. Be smart. Press Pause with actives from CLR at www.presspause.clr-berlin.com
New product launch: MultiMoist CLR™
We are proud to announce that we will launch at in-cosmetics Global in Amsterdam our brand new active MultiMoist CLR™. MultiMoist CLR™ consists of a powerful synergistic blend of fructooligosaccharides and beta vulgaris (beet) root extract, and provides a complete solution for moisturizing skincare products. It activates production of the vitamin D receptor (VDR) and promotes the VDR’s activation. MultiMoist CLR™ also potentiates the effect of vitamin D. As a consequence the skin becomes more moisturized. MultMoist CLR™ also promotes epidermal differentiation, an essential feature in obtaining well moisturized skin. Its immediate and long-lasting moisturizing activity was convincingly proven with multiple complementary in vivo technologies.
CLR obtains EFfCI GMP certification
We are delighted to announce that we obtained the EFfCI Certification for Good Manufacturing Practices (GMP) for Cosmetic Ingredients, Standard 2017.
Dr. Stefan Borchert, President and CEO of CLR: "The GMP certification reinforces the sustained development of CLR's integrated management system, which already encompassed our quality management (ISO 9001:2015), environmental management (ISO 14001:2015) and social responsibility (SA8000:2014) systems. The fact that we now obtained the EFfCI GMP certification is an important milestone for us. Customer confidence in our products has historically been extremely high and this certification is both a justification and a means of enhancing our hygiene levels and quality standards of our factory and production processes even more. Our new production and laboratory facilities, which will be opened later this year, will further strengthen our position in the cosmetic active ingredients market. We are happy to say that we are in a continuous process of growth and improvement."
View the certification here
New video available
MPC™ - Milk Peptide Complex is a highly effective anti-aging active ingredient but it needs some care when formulating with it. Belinda Carli from Institute of Personal Care Science, Australia, shows you what to focus on to when formulating a clear gel with MPC™.
To watch the video, please visit the MPC™ product page here